we are excited to share our final round of press accolades for the summer season, highlighting the incredible features that our home fragrance collection has recently garnered. from our beloved signature and rose candles' fresh and inviting aromas to the intoxicating scent of our reed diffuser, and the versatility of the room-linen spray – all receiving praise from renowned outlets including forbes, people, cosmopolitan, refinery29, popsugar, the skimm, real homes, and more.

we are sincerely grateful for the recognition and support that our home products have received. it's an honor to see such esteemed publications appreciating our home fragrance line, and sharing their unique experiences with kai elevating all of their different indoor environments. hope you enjoy reviewing these beautiful press highlights. your continued support means the world to us.



cosmopolitan: “best diffusers to make your home peaceful and calm”

reed diffuser – breathe in the scent of hawaiian’s white flowers - lily, tuberose, gardenia, and jasmine, in the sumptuous ‘kai’ scent. close your eyes and imagine you are doing sunrise yoga on the beach, instead of in front of your couch/desk/wfh space. sigh…one day!”

popsugar: “don’t break the bank! give her what she wants for $50 and under”

“this slow burning kai rose skylight candle has rich notes of gardenias and roses that will make anyone swoon.”

forbes: “the 30 best beauty and wellness products for self-care right now”

“and this reed diffuser instantly transforms even the most ho-hum space by gently infusing the air with kai’s unmistakably clean and crisp blend of gardenia and other white florals that’ll instantly transport you to a warm and lush tropical destination. even better? unlike other diffusers, this elegant one will last up to four whole months.”

the skimm: “deuxmoi on celebrity products, conspiracy theories, and more”

“what’s currently on my nightstand…kai room linen spray, rose and white quartz crystals, and “the four agreements” by don miguel ruiz”

refinery 29: “these reed diffusers will make your home smell nice & can’t burn the place down”

reed diffuser – fill up any space with the rich scent of gardenia wrapped in a blend of white florals. the wooden reeds gently release the soothing fragrance for a lasting experience.”

cosmopolitan uk: “best diffusers to make your home peaceful and calm, starting from 13.50”

reed diffuser – breathe in the scent of hawaiian’s white flowers - lily, tuberose, gardenia, and jasmine, in the sumptuous ‘kai’ scent. close your eyes and imagine you are doing sunrise yoga on the beach, instead of in front of your couch/desk/wfh space. sigh…one day!”

real homes: “khloe kardashian and i now have the same home fragrance set -  i see why she loves it”

kai nighlight candle – it’s not just khlo that likes a little kai in her space. the brand is loved by loads of other cool a-listers if you don’t aspire to be like the kardashian klan. other fans include oprah, mila kunis, and gwyneth paltrow. and, unlike the last star’s products, it doesn’t smell like you-know-what. it has been described as “vacation in a bottle”, and i think it’s fair to say that's a pretty accurate description. it totally gives me that island staycation scent - even if i can't afford a tropical getaway to bora bora or hawaii any time soon”

forbes: “31 things your home needs this fall (that have nothing to do with pumpkin spice”

“want your home to smell like heaven all the time? inspired by the scent of exotic white flowers, the kai reed diffuser gets pretty close. with a modern square bottle and brown reeds, it’s a truly decorative accent that also makes a very thoughtful gift. better yet, it’s free of parabens, sulfates, phthalates, and phosphates. not into reed diffusers? candles and room spray are also available in the brand’s signature as well as rose scents.”

editorialist: “revive a stale space with these gorgeous linen sprays”

kai room linen spray – there’s a reason this stunning scent has been part of our fragrance wardrobe for over 15 years - the heady white floral smells clean, fresh, and effortlessly elegant. we’re positively delighted to be able to douse ourselves and our homes with it. it’s the kind of scent you want to spritz on gauzy curtains so you get a whiff gardenias whenever a breeze comes through the windows”

people: “the best last-minute valentine’s day gifts for her”

“kai fragrance is bursting with gardenia, and fans of fragrance know how sweet, simple, and subtle it is. as a result, it’s so much more than just a perfume - it’s a great choice for your home, too. we love this reed diffuser as an elegant and elevated gift that will surely be a welcome addition to any space. it’s also free of parabens, sulfates, phthalates, and phosphates.”

forbes: “valentine’s day gift guide: best accessories for the frequent travelers you love”

“the cruelty-free and all-natural candle has a romantic, fragrant rose and gardenia scent. the kai skylight rose-scented candle is the perfect gift to bring a familiar fragrance into a hotel room or office when traveling or to return home after a long trip. the company uses its own blend of coconut and soy wax to keep the candle burning longer than other candles. even better, the floral scent will last much longer than a bouquet of flowers making it a great gift if you want to show a constant reminder of your love to a partner.”


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